When your company is growing and gaining traction, your Purposeful brand is often in transition. Intentional or not, your brand – and how your customers see it – will evolve. This package helps your emerging company take its brand beyond a logo so it develops meaning outside of your conference room.
Whether you’re strengthening an existing brand or creating a new one, we’ll help you put all of the essentials in place.
You’ve just taken the first step toward evolving your Purposeful brand. Excellent! Feels better already, doesn’t it?
We’ll be in touch shortly to answer questions and discuss next steps, but first, please tell us a little more about who you are and what you do. It will help us get you the right information.
Interviews with key leadership
Positioning SWOT analysis
Audit summary + recommendations
POSITIONING + MESSAGING
Brand personality + tone
Key message development
Logo style exploration
Custom logo sketches
Color palette development
Final logo files
Quick reference visual identity guide
Positioning guide + examples
Brand activation toolkit
Brand alignment tip sheets
Message development tip sheets
Social brand awareness campaign
Social media graphics
Business card design
Slide deck OR stationery suite design
A LA CARTE
Purpose Assessment // Purpose Workshops // Purpose Campaigns
PLANBrand Audit // Visioning Workshop // Brand Research + Testing // Brand Positioning // Brand Manifesto
Company + Product Naming // Tagline Development // Message development
Brand Activation: Customer Experience // Digital + Social // Content Marketing // eCommerce // Retail // Event // Packaging // Email // Marketing Automation
ENGAGE + RETAIN
Customer Experience Programs // Customer Community Building // Retention Building