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Home » Customer Relationships
 Should the Marketing Department Care About Purpose?

Should the Marketing Department Care About Purpose?

Leadership. HR. Operations. Social Impact. If you work for a Purpose-driven (or Purpose-aspirational) business, you’ve probably seen how your company’s social impact Purpose helps focus [...]

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 Can Purposeful Marketing Really Motivate People to Be Their Best?

Can Purposeful Marketing Really Motivate People to Be Their Best?

Why do people buy things? Our culture encourages consumption as a means to meet our needs. Let’s face it, though, “need” is a relative term these ...

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Recent Insights
  • Finding Your Inner Entrepreneur: Embracing Risk and Doing Good

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  • “Slow down, I’m in a hurry!”<br> and other Advice from Paradise

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  • What’s the secret to effective green marketing? Honesty.

    …read insight
  • When “acting out” means starting a business

    …read insight

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roundpegcomm @roundpegcomm
RoundPeg  @roundpegcomm
15h
Is this the future of the Internet? Creators are no longer just influencers, reality TV stars, adult entertainers,… https://t.co/fk4vk0rrB0
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RoundPeg  @roundpegcomm
20h
We completely agree with @MellodyHobson: “#capitalism needs to work for everybody” - including the planet where we… https://t.co/qoh8D3eG6D
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RoundPeg  @roundpegcomm
Mar 28
Oh hi #Parent, Are you looking for #sustainable cleaning products that WON'T poison your #kids!? We 💛@CleanMeliora,… https://t.co/3xNxjbXiHt
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